https://dennishegstad.com Dennis Hegstad builds internet software. Founder of Internet Research Unit. Previously LiveRecover, OrderBump, Vigilance. Notes on ecommerce, SaaS, and building small companies. en-us https://dennishegstad.com/writing/the-platform-can-change-its-mind https://dennishegstad.com/writing/the-platform-can-change-its-mind Vigilance was working. Then Shopify deprecated the one file the whole product ran on. Here's what I'd price differently next time. Thu, 18 Jun 2026 00:00:00 GMT https://dennishegstad.com/writing/i-sold-orderbump-in-four-months https://dennishegstad.com/writing/i-sold-orderbump-in-four-months Bought it in October, sold it by February, then spent months handing it over. I've had people ask me how to repeat this. You mostly can't. Thu, 07 May 2026 00:00:00 GMT https://dennishegstad.com/writing/what-bootstrapping-bought-us https://dennishegstad.com/writing/what-bootstrapping-bought-us We were one of the only SMS apps at that scale without investors. The advantage wasn't the equity. It was who was allowed to call us. Tue, 24 Mar 2026 00:00:00 GMT https://dennishegstad.com/writing/why-this-site-exists https://dennishegstad.com/writing/why-this-site-exists I've been posting on X since 2009. Nothing I wrote there survives, and none of it is mine. Wed, 14 Jan 2026 00:00:00 GMT